Marketing Center

Welcome to Our Marketing Center

For Lenders and Real Estate Professionals

Developing and nurturing relationships is critical to growing your business. Often times, a Lender or Realtor is the first point of contact with a potential homebuyer, and is best suited to identify a client's needs and provide information about the financial assistance programs that can help them to meet their goals. We are here to help you maximize your time and resources with marketing and sales support.

Explore the variety of marketing materials and sales tools available below to help you educate homebuyers and promote the GSFA homeownership programs. We will continue to update the GSFA Marketing Center with new content and resources, so make sure to bookmark the page.

Customizable Literature

Here you will find customizable flyers and brochures, in English and Spanish. These materials may help you market and promote the GSFA homebuyer programs to your clients and/or business partners.

Each template is ready for download and customization with embedded text fields for you to type in your contact information prior to printing.

Outreach Events

GSFA participates in and/or sponsors many outreach events throughout California each year in order to educate real estate agents and homebuyers about the availability and flexibility of GSFA homebuyer assistance programs.

View upcoming events, topics and registration info.

Looking for a Speaker?

Are you looking for a GSFA panelist or speaker at an educational or industry event? Or maybe just support materials on the GSFA homeownership programs?

Send a request to our Marketing Department, at least 14 business days prior to the scheduled event. Note: All requests are subject to review and staff availability.

Submit a Request

Educational Videos

Get more familiar with the GSFA homebuyer assistance programs, their qualifying guidelines and how they can help you and your clients to purchase or refinance a home.

Dispell common myths about working with GSFA and down payment assistance programs.

Social Media Templates

Coming Soon!

Social media is one of the most effective channels to connect with target audiences and build your brand. Hosting events or participating in outreach events that reach your intended audience is another.

Explore how we can help you maximize these business opportunities.

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